Computational design practices rely on the construction of networks composed of creative minds and computers, bearing on computational capabilities as much as creativity. In the context of project development, the profile of the architecture professional has changed during the last decades. The practice has experienced a technological shift while, at the same time, disciplinary boundaries blur in the face of higher complexity problems and challenges to creativity.

This research digs into the conditions in which a computational design thinker occupies a leading role within an interdisciplinary team, and how it represents a business opportunity in the context of innovation. Innovation in this context will be understood as the generation of new ideas and the implementation of those ideas at the vertex of new business opportunities, where the designer leads the process of project structuring and business development.


Design by Data - Student Portfolio - M Babic

Paula Echeverri Montes

Architect graduated from the University of Los Andes with a master's degree in historic preservation and postgraduate training in business administration (MAMD) and computer design (CDDMBT). She has developed an independent practice in the area of design and project structuring. Currently, her practice participates with multidisciplinary teams seeking comprehensive criterion, the success and sustainability of projects through the experience of high-quality holistic design.

Arquitecta graduada de la Universidad de Los Andes con maestría en Preservación Histórica y formación de posgrado en Administración de Negocios (MAMD) y Diseño Computacional (CDDMBT). Ha desarrollado una práctica independiente en el área de diseño y estructuración de proyectos. Actualmente hace parte de equipos multidisciplinares que con criterio integral, buscan el éxito y la sustentabilidad de proyectos a través de la experiencia del diseño holístico de alta calidad.

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